Accounting
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Accountants for Creatives.
Specialist accounting for creative professionals
Get in touch to book a free accountants for creatives strategy session.
Get in touch to book a free accountants for creatives strategy session.
You got into creative work to make things, not to track invoices and chase deductions. Between client projects, developing your portfolio, marketing yourself, and actually doing the creative work, financial admin sits at the bottom of a list that keeps growing. But poor financial management kills creative businesses faster than lack of talent ever will.
Walker Hill provides accounting services to creative professionals across Brisbane and Australia. We handle your bookkeeping, tax returns, and business finances so you can focus on your creative strengths. You’ll know what you can claim, when things are due, and how to structure your creative business for sustainable success.
Types of Creative Professionals We Provide Accounting Services For
The creative industries encompass diverse disciplines and business models. We work with creatives earning income through various channels and structures.
- Graphic designers and visual artists
- Photographers and videographers
- Writers and authors
- Musicians and performers
- Filmmakers and content creators
- Designers and makers
- Illustrators and animators
- Web designers and digital creatives
Your creative discipline determines what expenses matter most, what income streams you’re managing, and what business structure makes sense. We set up accounting systems that match how creative businesses actually operate, whether you’re earning $30K as a side project or $300K as an established creative entrepreneur.
Accounting Services We Offer Creative Professionals
Bookkeeping and Financial Record Keeping
Your transactions get recorded, categorised, and reconciled regularly. You’ll know what’s in your business account, what clients owe you, and what you owe for subscriptions and expenses. We provide bookkeeping services built around creative work, not manufacturing or retail. Your financial records will make sense for your industry.
Tax Returns and Deduction Maximisation
We prepare tax returns ensuring every legitimate deduction is claimed. Creative professionals can claim equipment, software, workspace, materials, professional development, memberships, subscriptions, and industry-specific costs that typical accountants often miss or question. Our understanding of creative industries means we know what deductions apply to your work and how to document them properly.
Tax Planning Throughout the Year
Tax planning for creatives involves timing income and expenses around irregular cash flow, managing tax instalments when income varies, deciding when to invest in equipment, and understanding how different income types are taxed. Our business tax planning services help you make decisions throughout the year that reduce your tax liability legally.
Business Structure Advice
Should you operate as a sole trader, set up a company, or use a trust? The answer depends on your income level, whether you’re planning to hire, what assets you’re accumulating, and your risk exposure. We advise on structures that suit creative businesses at different stages. Our business structuring services explain options without pushing complexity you don’t need.
Cash Flow Management
Creative income is rarely steady. You might invoice $20K one month and $2K the next. Expenses don’t stop when projects slow down. We help you forecast cash flow, plan for tax bills, set aside money during good months, and understand when you can afford equipment purchases or whether you need to chase more work before committing to expenses.
Financial Reporting and Profitability Analysis
You need to know whether your creative business is actually profitable or just turning over money. We provide reporting that shows your true profitability, what your effective hourly rate is, which types of work make money, and where costs are eating into margins. You’ll make better decisions when you can see the numbers clearly.
Superannuation Planning
Creative professionals often neglect their own superannuation because income is variable or because they’re sole traders without employer contributions. We advise on making personal super contributions that generate tax deductions, how much to contribute when income fluctuates, and whether contribution caps affect your situation.
BAS and Compliance
If you’re registered for GST, quarterly Business Activity Statements need lodging. We handle BAS preparation through our BAS agent services, ensuring you’re claiming GST on business expenses, charging it correctly on taxable sales, and meeting lodgement deadlines without penalties.
Why Do Creative Professionals Need Specialist Accounting?
Creative work operates differently from traditional businesses. Your income is project-based, irregular, and often unpredictable. You’re claiming deductions that office workers can’t touch but that many accountants question because they don’t understand creative industries. Your business expenses look different from retail or professional services, and typical accountants sometimes challenge legitimate claims because they seem unusual.
Understanding Creative Industry Tax Deductions
Tax deductions for creatives require understanding what constitutes work expenses when you’re creating from home, when equipment serves both business and personal use, when professional development includes consuming other people’s creative work, and when materials and software are essential tools of your trade. Accountants without creative industry experience often don’t understand these nuances.
Managing Royalties, Licensing, and Irregular Income
The financial side of creative work also involves rights, royalties, licensing income, advances, residuals, and payment structures that don’t fit standard business accounting. You might receive income years after work was created. You might license the same work multiple times. You might earn ongoing royalties from projects completed long ago. Typical accounting systems aren’t built for these scenarios.
Reducing the Administrative Burden on Creatives
Many creative people also struggle with the business admin side of their practice. You’re artists, designers, writers, musicians who excel at creative work, not financial management. The time spent on bookkeeping and tax preparation is time not spent creating or finding clients. You need accounting services that handle the financial side efficiently so you can focus your valuable time on work that uses your creative strengths and generates income.
Improving Cash Flow, Pricing, and Profitability
Creative professionals also face specific challenges around cash flow, pricing, and profitability. You might undercharge because you don’t know your true costs. You might accept projects that look good but barely break even after expenses. You might be busy but broke because you’re not managing the gap between doing work and getting paid. Accountants who understand creative businesses can help you address these problems before they become crises.
Common Accounting Challenges Creative Professionals Face
Every creative professional hits similar financial obstacles. The ones who build sustainable practices solve these problems early.
Managing Irregular Income and Cash Flow
Your income doesn’t follow predictable patterns. Big months are followed by quiet periods. Client payments arrive late. Project work comes in chunks, not steady streams. Meanwhile, rent, subscriptions, and living costs continue regardless of whether you’re earning. This irregularity makes budgeting, tax planning, and financial stability challenging.
Walker Hill helps you forecast income based on your pipeline, plan for quiet periods, set aside money during good months to cover slow times, and structure tax instalments that account for variable earnings. We also advise on pricing to smooth income over time and whether retainer arrangements might stabilise your cash flow.
Separating Business and Personal Finances
You’re using one bank account for everything. Client payments mix with personal spending. You pay business expenses from personal accounts and personal costs from business money. By tax time, separating what’s deductible from what isn’t becomes a nightmare that increases accounting fees and risks missed deductions or incorrect claims.
Walker Hill sets you up with proper separation from day one. You’ll have a dedicated business account, clear processes for recording expenses, and systems that make year-end preparation straightforward. Your personal finances stay separate from business operations, making everything cleaner and easier to manage.
Understanding What You Can Actually Claim
Creative professionals often either under-claim because they’re unsure what’s deductible or over-claim things that don’t qualify, risking problems if the ATO reviews their return. Equipment used partly for personal purposes requires careful treatment. Home workspace claims have specific rules. Professional development blurs with personal interest when you’re consuming creative work to stay current.
Walker Hill explains what you can legitimately claim as a creative professional, how to document mixed-use assets properly, what percentage of home costs are deductible, how to claim equipment depreciation, and what records you need for different expense types. You’ll claim everything you’re entitled to without claiming things that create audit risk.
Pricing Work to Actually Make Profit
Many creatives price based on what they think clients will pay or what other creatives charge, not on their actual costs plus desired profit. You’re not factoring in all your time including admin and revisions, you’re not accounting for software and equipment costs spread across projects, you’re not including superannuation or leave, and you’re not building in profit margin after all costs.
Walker Hill helps you calculate your true hourly cost, understand what you need to charge to cover all business expenses plus personal drawings, analyse which types of work are actually profitable, and develop pricing strategies that make financial sense. You’ll know whether projects are worth taking before you quote, not after when it’s too late.
Planning for Tax When Income is Unpredictable
Tax instalments might be based on last year’s income, which bears no relation to this year’s reality. You’re either overpaying throughout the year or facing a massive bill when you lodge. Quarterly instalments don’t account for lumpy creative income, and you’re never quite sure whether you’re setting aside enough for tax.
Walker Hill manages your tax instalments, adjusts them when your income changes significantly, helps you set aside appropriate amounts during good months, and ensures you’re not caught short at tax time. We also advise on timing income and expenses to manage your tax position across financial years when large payments might straddle year-end.
Dealing with Rights, Royalties, and Licensing Income
You might earn royalties from books, music, or licensed designs. Income arrives months or years after work was created. Multiple licensing deals might pay for the same underlying work. Publishers or agents might handle money before passing it to you. This creates complexity around when to recognise income, how to track it, and what expenses relate to what income streams.
Walker Hill sets up systems that track rights-based income separately from project work, account for advances against future royalties, handle income that arrives long after creation, and ensure tax treatment is correct for different income types. Your accounting will properly reflect how creative income actually works.
Keeping Records Without Getting Buried in Admin
The ATO requires records for five years. Receipts, invoices, bank statements, project documentation all need keeping. Many creatives either keep nothing or try to keep everything in systems they abandon after a month because they’re too time-consuming or complicated. You need record-keeping that’s simple enough to maintain but comprehensive enough to satisfy tax obligations.
Walker Hill implements systems suited to how creative people actually work. That might mean receipt scanning apps, cloud accounting with bank feeds, quarterly check-ins to catch up on filing, and processes that don’t require daily attention but keep everything organised. Your records will satisfy requirements without consuming time better spent on creative work.
Building Financial Sustainability and Security
Many creatives operate hand-to-mouth, project to project, without building reserves or planning beyond next month’s income. This makes it impossible to invest in your practice, take time for personal creative development, handle gaps between projects, or deal with unexpected costs. Building financial stability feels impossible when current income barely covers current needs.
Walker Hill helps you develop financial sustainability strategies, identify where money is leaking, advise on building business reserves when surplus occurs, plan superannuation contributions that build retirement security, and create budgets that support both business operation and personal financial goals. Financial stability strengthens your capacity to sustain creative practice long-term.
How Walker Hill Supports Creative Professionals?
We work with creative clients differently from how typical accounting firms approach small businesses. We understand that creative work doesn’t fit standard business models and that creative people often hate business admin.
Understanding Your Creative Practice and Goals
We start by understanding your creative practice, your income sources, your business model, and your goals. What creative work do you do? How do you earn money? What are your growth plans? What aspects of financial management stress you most? Your accounting needs flow from how you actually operate, not from generic templates.
Ongoing, Supportive Financial Guidance
Throughout the year, we’re available when financial questions arise. Wondering whether that course is deductible? Need to understand pricing for a major project? Want to know your tax position before making an equipment purchase? You can contact us and get answers from accountants who understand creative industries and won’t make you feel stupid for asking.
Clear, Jargon-Free Financial Advice
We also provide advice in language that makes sense, not accounting jargon. We explain concepts clearly, help you understand your financial position without overwhelming you with detail, and focus on what matters for your decisions rather than technical complexity that doesn’t help you.
Efficient Systems That Respect Your Time
Your accounting will be handled efficiently without requiring excessive time from you. We’ll set up systems that capture information with minimal effort, handle the processing and compliance work ourselves, and give you back reporting and advice in formats that actually help you run your creative business better.
Accountants Who Respect and Support Creative Work
You’ll have accountants on your team who respect creative work, understand the challenges creative professionals face, and genuinely want to help you build sustainable creative practice. We love making life easier for creative people so you can focus on what you do best: creating.
Brisbane Based Accountants, Supporting Creative Professionals Locally and Australia Wide
Find Us in Brisbane
We’re based in Petrie Terrace, close to the CBD and accessible from anywhere in greater Brisbane. You can meet us in person, phone through questions, or email your paperwork.
Office Address: Level 2, 80 Petrie Terrace, Brisbane, QLD 4000
Phone: 07 3367 3155
Email: support@walkerhill.com.au
Office Hours: Monday to Friday, 8:30am — 5:00pm
Appointments available outside business hours by arrangement if you need to meet evenings or weekends around creative work schedules.
Virtual Accounting Services for Creative Professionals Nationwide
You don’t need to be in Brisbane to work with us. We support creative professionals right across Australia using cloud systems, phone calls, and email. Based in Sydney, Melbourne, Perth, or regional areas? You’ll receive the same services and expertise.
Everything happens remotely. You upload receipts through apps or email them across. We handle the bookkeeping and lodge your returns. You get access to your financial information when you need it, and we’re available by phone or email when questions arise.
Book a Free Creative Accounting Strategy Session
We’ll review your current setup, identify what you’re missing, and show you how we’d manage your accounting going forward. No obligation, no sales pressure. Just honest advice about what creative professionals need and what it would cost.
This free consultation covers your record-keeping, tax obligations, what deductions apply to your creative work, and whether your current approach is costing you money. We’ll give you a clear picture of what proper accounting looks like for creative businesses.
Phone us on 07 3367 3155 or email support@walkerhill.com.au to book your session.
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FAQs About Accounting for Creative Professionals
Do I need an accountant as a creative professional?
You’re not legally required to hire an accountant, but most creative professionals who prepare their own returns either miss deductions or make costly mistakes. Creative work involves deductions and income types that aren’t straightforward. An accountant who understands creative industries typically saves you more through additional deductions and avoided mistakes than their fees cost. You also get back valuable time that’s better spent on creative work or finding clients.
What can I claim as a creative professional?
You can claim equipment and software you use for work, workspace costs whether rented or home-based, materials and supplies, professional development including courses and consuming others’ creative work, memberships and subscriptions, marketing costs, travel for work purposes, and percentage of phone and internet if used for business. The key is demonstrating business purpose and keeping proper records.
Should I register for GST?
You must register once your turnover reaches $75,000 annually. You can register voluntarily below that threshold if beneficial. Registration lets you claim GST on business expenses, but you’ll charge GST on your creative services and lodge quarterly BAS. Whether voluntary registration makes sense depends on your client mix, expense levels, and administrative capacity.
How do I price my creative work properly?
Start by calculating your true hourly cost including all expenses, tax, superannuation, non-billable time, and desired income. Then price based on value delivered, project scope, market rates, and client budgets while ensuring you’re covering costs plus profit. Track actual time against quoted time to learn which projects are profitable and adjust pricing for future work accordingly.
What business structure works for creatives?
Most start as sole traders because it’s simple and low-cost. As income grows, company structures might offer tax benefits and liability protection. The threshold where restructuring makes sense varies based on income, assets, and circumstances. We advise based on your actual numbers, not generic rules about income levels.
How much should I set aside for tax?
A rough guide is 25-30% of income for most creative professionals operating as sole traders, but actual amounts depend on total income, deductions, and personal circumstances. Someone earning $50K might pay 15% effective tax. Someone earning $120K might pay 30%. We calculate your actual tax position and advise how much to set aside based on your specific situation.
Can I claim my home workspace?
Yes, if you use part of your home exclusively for creative work or it’s your principal place of business. You can claim a portion of rent or mortgage interest, utilities, internet, and running costs. You can use the ATO’s fixed rate method (67 cents per hour) or calculate actual costs. Our article on work from home deductions explains the methods in detail.
Let’s talk about accounting.
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